WHY EVERY BUSINESS NEEDS A WEBSITE
Don’t lose customers: Even if you are not planning to operate your business online, you still need a website. Without a website, you will lose customers. Customers search for services, products, reviews, contact information, and directions using the internet. If customers can’t find you, they may turn to another business.
Spreading the word: It is easier for customers to share your site through email or social media than recalling your information. Through the internet, information can spread quicker than a virus.
Credibility: Without a website, your customers may think your business is outdated or less credible than your competitors.
THE COMPONENTS OF A GREAT WEBSITE
Visual appearance: Most of us know not to judge a book by its cover. The problem is that most of us do. It may not be your permanent opinion but a first impression is very important. The layout, images, and colors should represent your business. These elements should be consistent with what your target customers expect from your business. The site’s appearance doesn’t need to please everyone but it’s important that your target customers find it appealing. It should be organized, clean, and professional, which doesn’t mean it can’t be creative.
Content: The content and information on the website should be relevant and appropriate for your business. The information should be easy to find and understand. Clearly explain your services, products, pricing, and packages. In short, customers want to know what you do and how much you charge.
Updates: In addition to the information about your business, include a component that gives your customers a reason to come back. You can include a blog, announcements, tips, and printable coupons. Have regular updates, whether it’s daily, once a week, or once a month.
Usability: Your website should be fast loading and easy to navigate. If information is more than 3 clicks away, customers won’t bother looking for it. Usability and appearance are integral to customer experience.
Easy to share and follow: Include buttons that allow customers to save and share your website. Also, include your social media links, so customers can follow you. It allows customers to stay connected to your business.
E-Commerce: If you are looking to conduct business online, you need a convenient method of performing e-commerce transactions. PayPal is one commonly used service.
Web analytics: If you have a website, understanding how customers get to it and which parts of the site they are looking at frequently will help you understand which services are popular.
Search Engine Optimization (SEO): SEO is a process that increases the ranking of your website on search engines for particular keywords. It is a separate service from website design. Not all website designers perform SEO and not all SEO experts design websites. SEO is a form of internet marketing. There are over 600,000,000 websites on the internet. Without SEO, search engines will not find your website, which makes it almost useless if you are trying to gain new customers through the internet. Learn more about Mister Ji’s SEO Services
BENEFITS OF MISTER JI'S WEBSITE DESIGN SERVICES
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